{"created":"2025-03-01T06:24:31.774829+00:00","id":2025734,"links":{},"metadata":{"_buckets":{"deposit":"b0cc51ce-04ee-4e31-8aec-92939a199959"},"_deposit":{"created_by":41,"id":"2025734","owner":"41","owners":[41],"pid":{"revision_id":0,"type":"depid","value":"2025734"},"status":"published"},"_oai":{"id":"oai:hiroshima.repo.nii.ac.jp:02025734","sets":["1727147343679:1730443857407:1730443862232"]},"author_link":[],"item_1617186331708":{"attribute_name":"Title","attribute_value_mlt":[{"subitem_title":"文化が消費者行動に与える影響についての研究ノート","subitem_title_language":"ja"},{"subitem_title":"Impacts on consumer behavior according to culture","subitem_title_language":"en"}]},"item_1617186419668":{"attribute_name":"Creator","attribute_type":"creator","attribute_value_mlt":[{"creatorNames":[{"creatorName":"朱, 褘楠","creatorNameLang":"ja"},{"creatorName":"ZHU, Yinan","creatorNameLang":"en"}],"familyNames":[{"familyName":"朱","familyNameLang":"ja"},{"familyName":"ZHU","familyNameLang":"en"}],"givenNames":[{"givenName":"褘楠","givenNameLang":"ja"},{"givenName":"Yinan","givenNameLang":"en"}]}]},"item_1617186476635":{"attribute_name":"アクセス権","attribute_value_mlt":[{"subitem_access_right":"open access","subitem_access_right_uri":"http://purl.org/coar/access_right/c_abf2"}]},"item_1617186499011":{"attribute_name":"Rights","attribute_value_mlt":[{"subitem_rights":"Copyright (c) 2018 広島大学大学院文学研究科総合人間学講座"}]},"item_1617186609386":{"attribute_name":"Subject","attribute_value_mlt":[{"subitem_subject":"culture","subitem_subject_scheme":"Other"},{"subitem_subject":"consumer behavior","subitem_subject_scheme":"Other"},{"subitem_subject":"cultural assumption","subitem_subject_scheme":"Other"},{"subitem_subject":"cross-cultural consumer behavior","subitem_subject_scheme":"Other"}]},"item_1617186626617":{"attribute_name":"Description","attribute_value_mlt":[{"subitem_description":"Along with the development of market globalization, it is necessary for marketers to develop marketing strategies that can be standardized between various countries. However, as the source of peoples' desires and actions, cultural factors will moderate many aspects of consumer behavior, such as their way of thinking or reaction to a stimulation. Therefore, it is important to identify the relationship between culture and consumer behavior when producing global marketing strategies. In this study, cultural assumptions are used as the basic theory to examine how peoples' behaviors are influenced by cultural factors. We then discuss which cultural factors influence cross-cultural consumer behavior the most.","subitem_description_language":"en"}]},"item_1617186643794":{"attribute_name":"Publisher","attribute_value_mlt":[{"subitem_publisher":"広島大学大学院文学研究科総合人間学講座"}]},"item_1617186702042":{"attribute_name":"Language","attribute_value_mlt":[{"subitem_language":"jpn"}]},"item_1617186819068":{"attribute_name":"identifier_registration","attribute_value_mlt":[{"subitem_identifier_reg_text":"10.15027/50108","subitem_identifier_reg_type":"JaLC"}]},"item_1617186920753":{"attribute_name":"Source Identifier","attribute_value_mlt":[{"subitem_source_identifier":"1882-8701","subitem_source_identifier_type":"ISSN"},{"subitem_source_identifier":"AA1234386X","subitem_source_identifier_type":"NCID"}]},"item_1617187024783":{"attribute_name":"開始ページ","attribute_value_mlt":[{"subitem_start_page":"190"}]},"item_1617187056579":{"attribute_name":"bibliographic_information","attribute_value_mlt":[{"bibliographicIssueDates":{"bibliographicIssueDate":"2018-03-31","bibliographicIssueDateType":"Issued"},"bibliographicIssueNumber":"11","bibliographicPageEnd":"205","bibliographicPageStart":"190","bibliographic_titles":[{"bibliographic_title":"比較日本文化学研究"},{"bibliographic_title":"比較日本文化学研究"}]}]},"item_1617258105262":{"attribute_name":"item_1617258105262","attribute_value_mlt":[{"resourcetype":"departmental bulletin paper","resourceuri":"http://purl.org/coar/resource_type/c_6501"}]},"item_1617265215918":{"attribute_name":"出版タイプ","attribute_value_mlt":[{"subitem_version_resource":"http://purl.org/coar/version/c_970fb48d4fbd8a85","subitem_version_type":"VoR"}]},"item_1617605131499":{"attribute_name":"File","attribute_type":"file","attribute_value_mlt":[{"accessrole":"open_access","date":[{"dateType":"Available","dateValue":"2023-03-18"}],"displaytype":"simple","filename":"HNBK_11_190.pdf","filesize":[{"value":"1.2 MB"}],"mimetype":"application/pdf","url":{"objectType":"fulltext","url":"https://hiroshima.repo.nii.ac.jp/record/2025734/files/HNBK_11_190.pdf"},"version_id":"8e479d44-9275-4cc5-950c-a237b307fa6c"}]},"item_1617620223087":{"attribute_name":"Heading","attribute_value_mlt":[{"subitem_heading_banner_headline":"研究ノート","subitem_heading_language":"ja"},{"subitem_heading_banner_headline":"研究ノート","subitem_heading_language":"en"}]},"item_1732771732025":{"attribute_name":"旧ID","attribute_value":"50108"},"item_title":"文化が消費者行動に与える影響についての研究ノート","item_type_id":"40003","owner":"41","path":["1730443862232"],"pubdate":{"attribute_name":"PubDate","attribute_value":"2023-03-18"},"publish_date":"2023-03-18","publish_status":"0","recid":"2025734","relation_version_is_last":true,"title":["文化が消費者行動に与える影響についての研究ノート"],"weko_creator_id":"41","weko_shared_id":-1},"updated":"2025-06-09T01:14:53.557973+00:00"}